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To make sense of Schatzberg’s call to arms, we want to pay close attention to how he defines the two ‘sharply diverging traditions’ of speaking about expertise. Across the two millennial span of his historical past, Schatzberg places commentators in one or other of the camps. On the one aspect is the ‘instrumental approach’, which adopts the language of means and ends and which thereby ‘portrays expertise as a slim technical rationality , uncreative and devoid of values’. It is the important source of knowledge and concepts that make sense of a world in constant transformation. The WIRED dialog illuminates how expertise is changing every aspect of our lives—from culture to business, science to design. The breakthroughs and innovations that we uncover lead to new methods of pondering, new connections, and new industries. Furthermore, by filling within the semantic void caused by the narrowing of meaning of both ‘arts’ and ‘sciences’, ‘technology’ as a driver of change could now imply